INVERSELFInvestor Introduction
01
Investor Introduction | Confidential

Human Development Company | Powered by Pyramis

The system behind peak performance.

INVERSELF equips executives, elite athletes, cultural figures, and veterans through Pyramis—a precision system that transforms limiting beliefs into durable capability, backed by governed AI and a longitudinal record spanning clinical care, performance, and lifetime growth.

The Bottom LineINVERSELF turns human change into a system that learns and improves.
Five Co-Founders$5M Equity Raise

This presentation is for informational purposes only and does not constitute an offer to sell or a solicitation of an offer to buy securities. Any offering will be made only through appropriate offering documents and in accordance with applicable securities laws.

02
The Actualization Effect | Two Bodies of Work | The Foundation of INVERSELF

Two Journeys.
One Shared System.

The book began with Chris Pollitzer's personal journey and research into the beliefs that shape perceived reality, repeated behavior and the choices people struggle to change. His lived experience surfaced the question and the early architecture.

Dr. Kimberly Lasser-Chere brought her own research, clinical experience and understanding of trauma, meaning and vertical development. The book became shared work: Chris and Kym integrated their complementary bodies of knowledge into the belief-centered framework that became Pyramis and the foundation of INVERSELF.

Chris's journey revealed the hypothesis.Their combined research created the system.

Launching in January at a target price of $14.99–$24.99, the first book in a three-part series meets New Year's demand, introduces the belief-centered thesis, builds audience and trust, and opens a qualified path into the broader INVERSELF ecosystem.

The Bottom LineThe book created the thesis. INVERSELF turns it into a business.
03
The Root-Cause Paradigm

Addressing the Root Cause
Is Only the First Step.

Traditional mental healthcare often manages symptoms and assigns diagnostic labels. Standard coaching manages surface outputs and goals. Neither owns the complete arc from root-cause resolution to aligned, high-performance living.

The Pyramis Continuum. Trauma-informed transdiagnostic psychotherapy addresses limiting root beliefs; specialized coaching aligns beliefs and values with behavior and performance.
01
Foundational Belief Formation

Conditioning, adversity, and high-stakes experiences forge beliefs that shape what feels safe, possible, or dangerous before conscious choice.

02
Perceived Reality + Action

Underlying beliefs filter what high-stakes performers notice, value, and protect—governing how goals are set, pursued, and sustained.

03
Root-Cause Resolution

Trauma-informed transdiagnostic psychotherapy uses memory-reconsolidation-informed work to transform limiting foundational beliefs and support more adaptive schemas.

04
Behavioral Alignment

Specialized coaching helps clients align life and performance with their awareness of their new lived reality.

05
Longitudinal Capability

Governed, AI-supported tracking connects therapy to performance and tests whether insight becomes durable capability over time.

The Bottom LineTherapy heals. Coaching builds. Pyramis connects and measures both.
04
The Value Proposition

Treat the Root.
Build What Comes Next.

Pyramis combines two developmental operations—vertical clinical change and horizontal applied growth—inside one governed treatment ecosystem.

01ChangeTrauma-Informed Transdiagnostic Psychotherapy

Clinical work uses memory-reconsolidation-informed methods to transform limiting foundational beliefs and automatic protective patterns at the source.

02BuildApplied Human Development

Specialized performance coaching helps clients bring life and performance into alignment with their new awareness.

03RememberLongitudinal Human Record

One governed system preserves developmental context, progress, and performance outcomes across practitioners, contexts, and time.

04LearnAI-Supported Intelligence

AI strengthens continuity, pattern visibility and measurement while human experts retain authority.

05ScaleComplete Treatment Ecosystem

Direct programs and specialized clinician-coach partnerships deliver one protected model through a shared platform.

The Bottom LineWe treat the cause, test the result, and improve what doesn't work.
05
Two Paths | One Platform | Different Strategic Jobs

One Monetizes Now.
One Unlocks Massive Scale.

INVERSELF enters the market through two complementary paths that strengthen the same treatment platform for different reasons.

Path One | Immediate Monetization

Self-Pay Commercial Markets

Executives, elite athletes, cultural figures, and high-impact leaders enter self-pay treatment—funding delivery, iteration, and platform development.

  • Self-pay revenue from launch
  • Controlled delivery and commercial learning
  • Commercial client acquisition
  • Expansion into continued care
Path Two | Evidence + Validation

Veterans + Clinical Research

INVERSELF enters this pathway through existing founder relationships: Kym with Trauma Institute and Child Trauma Institute (TICTI) and Chris with Brothers Keeper Veteran Foundation (BKVF). Those relationships create a potential path to combine TICTI’s clinical and research infrastructure with BKVF’s clinically aligned veteran care, trusted access and connectivity across a broader veteran-service ecosystem.

  • Clinical research and IRB infrastructure
  • Multi-practitioner fidelity and pilot capacity
  • Trusted veteran access and continuity of care
  • Longitudinal learning across outside interventions
The self-pay path is designed to fund the company from launch. The veteran path combines clinical research infrastructure with real-world ecosystem deployment to build evidence, continuity and system-level learning. Together they are designed to create the economics, proof and institutional trust required to scale through insurance.
The Bottom LineSelf-pay funds growth. The veteran pathway builds clinical evidence and system learning. Insurance unlocks scale.
06
Existing Founder Relationships | One Veteran Evidence Pathway

Build the Evidence.
Learn Across the Journey.

This pathway does not begin with cold institutional outreach. Kym has an existing relationship with TICTI, where she trained in trauma therapy, and Chris has an existing relationship with BKVF through his work in the veteran community. Those relationships create a potential path to combine complementary clinical, research, and veteran-ecosystem assets inside one evidence engine.

Chris Pollitzer and Chris Cathers together at The Terminal List: Dark Wolf premiere in New York City
In Memory of Chris CathersWith Chris Pollitzer at The Terminal List: Dark Wolf premiere | New York City
01TICTI | Kym’s Existing RelationshipMove quickly with clinical and research capability already in place

Kym trained in trauma therapy through TICTI and brings an established relationship into INVERSELF. Potential access to trained trauma clinicians, research experience, a fast-moving IRB, existing participant data, consultation and administrative support can accelerate pilot design, fidelity testing and grant execution.

02BKVF | Chris’s Existing RelationshipA clinically aligned path to individualized veteran care

Chris brings an established relationship with BKVF through years of work in the veteran community. BKVF connects veterans to personalized treatment while operating in clinical territory compatible with Pyramis’s belief-centered model—supporting continuity of care across trauma, meaning, behavior, and underlying belief systems.

03BKVF | Ecosystem ReachVeterans move through many services, not one organization

BKVF’s network can connect veterans to outside treatment, groups, retreats, family support and other services. Pyramis can preserve that context inside the longitudinal record rather than treating each intervention as an isolated episode.

04Pyramis | Shared LearningOne record connects intervention, context and outcome over time

The goal is larger than proving Pyramis works. The system can begin learning what appears to work for which veterans, at what point, and in combination with what other care.

The Bottom LineINVERSELF enters both organizations through trusted founder relationships. TICTI accelerates clinical research; BKVF adds continuity and ecosystem reach. Pyramis connects both through one longitudinal learning system.
07
The Economic Architecture

Revenue First.
Credibility Built. Scale Next.

The two paths converge inside one method, one delivery system and one longitudinal platform—designed to turn early revenue and mission credibility into payer readiness.

Commercial EngineSelf-pay treatment is designed to monetize at launch

Six tiered treatment and continuity options are designed to generate self-pay revenue and commercial learning across individual, organizational and family-system needs.

Job: fund the company and refine self-pay delivery.
Evidence EngineVeteran deployment builds evidence across a real care ecosystem

Clinical research infrastructure, mission delivery, longitudinal outcomes, partner services, grants and institutional relationships create evidence not only of Pyramis outcomes, but of how multiple interventions interact across the veteran journey.

Job: establish relevance, continuity, credibility and system-level learning.
01Shared InfrastructureOne Pyramis Platform

Both paths use the same treatment architecture, practitioner model, longitudinal record, governed AI, measurement and operating standards.

02Massive ScaleInsurance + Payer Ecosystems

Evidence, fidelity and health-economic credibility open reimbursed care, payer contracts, provider networks and institutional deployment.

Years 1–2: establish direct-pay delivery, the veteran evidence engine, internal practitioner capacity and the longitudinal platform.Year 3 onward: demonstrate regional replication; limited insurance pilots begin in Year 4, with broader expansion in Year 5+.
The Bottom LineEvery client produces evidence and learning for the same platform, resulting in sustainable cash flow.
08
Multiple Revenue Layers | One Customer Journey

How INVERSELF
Makes Money.

Audience + Access

Public Door

Free–$297
  • The Actualization Effect: $14.99–$24.99
  • Belief Ceiling Audit: free
  • Belief Map: $97
  • Break the Ceiling — Live: $297
Core Treatment

Direct Delivery

The Passage: $10K–$25K
  • For executives, elite athletes, cultural figures and veterans
  • Six-month initial treatment experience
  • Integrated clinical and applied growth
  • Individualized treatment pathway
Post-Program Expansion

Continuity

Contact for pricing
  • Foundry: individuals continuing the work on Self
  • Command: businesses, C-suites and boards
  • Stewardship: multigenerational families and family offices
  • INVERSELF Network + Proximity: continued community and individualized access
Platform + Payer Scale

Partner, License + Insurance

Custom enterprise pricing
  • Business in a Box installation + fees
  • Certification and provider/practice licenses
  • Enterprise ecosystems and S/AIaaS
  • Payer contracts and reimbursed care
The self-pay path is designed as the first revenue engine. The veteran path is the credibility and evidence engine. Insurance converts both into population-scale distribution. Current pricing is architecture—not a forecast.
The Bottom LineMultiple entry points. One customer journey. Expanding lifetime value.
09
Why INVERSELF Wins

The Moat Is
The Complete System.

“Integration” alone is not defensible. Pyramis becomes difficult to replicate because method, delivery, evidence, intelligence and distribution strengthen one another with use.

The advantage is cumulative. A competitor must reproduce the full operating system—not copy one feature.
01Belief-Centered Treatment IP

A distinct belief-centered thesis, operating architecture, and trauma-informed ADAPT process.

02Vertical + Horizontal Integration

Vertical belief-centered treatment and horizontal applied growth operate as distinct but coordinated continuum layers.

03Longitudinal Evidence

Each authorized cycle links belief, intervention, outside care, action, feedback and outcome across time—building a continuously improving record of what works, for whom and under what conditions.

04Human-Governed Intelligence

AI strengthens preparation, continuity and learning without replacing clinical or executive judgment.

05Practitioner Operating System

Training, certification, workflows, and software create fidelity and raise replication cost.

06Certified Delivery Network

Clinician-coach training, operating standards, and business infrastructure extend distribution without abandoning clinical fidelity.

The Bottom LineEvery outcome improves Pyramis—and makes INVERSELF harder to copy.
10
Capital-Efficient Sequencing | Evidence Before Reimbursement

Build the Model Privately.
Expand Access Through Insurance.

INVERSELF begins in direct-pay commercial markets because they provide the freedom, economics, and intensity required to validate the complete system. The veteran program begins the evidence engine in Year 1. Insurance enters after the methodology, delivery model and economics meet payer requirements.

Years 1-2 | Establish

Self-Pay Delivery + Evidence

  • Serve self-pay commercial cohorts and veteran populations across controlled and partner delivery environments
  • Build the internal provider network
  • Validate outcomes, durability, continuity across practitioners and partner interventions, and cost per successful outcome
  • Establish training, fidelity and clinical governance
  • Build the platform and longitudinal record
Year 3 | Replicate

First Regional Conversion

  • Acquire, combine or control selected small practices
  • Reorganize talent into clinician-coach teams
  • Establish delivery beyond the founding team
  • Establish retention, integration and unit economics
  • Build payer-readiness and conversion playbooks
Year 4 | Capitalize

Series A Funds the Next Operating Layer

  • Payer contracting and credentialing
  • Revenue-cycle and compliance infrastructure
  • Selective regional acquisitions
  • Integration teams and working capital
  • Limited insurance pilots in targeted markets
Year 5+ | Compound

Regional Density + Broader Access

  • Expand insurance-supported clinical treatment
  • Preserve separately funded coaching and development
  • Combine owned hubs with affiliated providers
  • Replicate only where economics and fidelity are established
  • Grow platform, management and licensing revenue
The Series A does not fund a speculative roll-up. It turns a developed treatment architecture into an operating platform, a repeatable practice-conversion model and an evidence base prepared for insurance adoption.
The Bottom LineThis glide path facilitates the iteration and learning required to ensure platform success.
11
Five Co-Founders | Five Critical Systems

Built Like a
Formula One Team.

Five founders bring the clinical, behavioral, product, AI and operating expertise required to build an entirely new category of human development.

Chris and Kym co-created the Pyramis treatment architecture. All five co-founded INVERSELF to build, deliver, govern and scale it.
Chris Pollitzer
Chris Pollitzer

Co-Founder & President | Horizontal Growth + Strategy Psychological Operations Expert and Army Ranger | Built SOF Assessment & Selection systems; evaluated 2,000+ people

Dr. Kimberly Lasser-Chere
Dr. Kymberly Lasser-Chere

Co-Founder | Clinical Architecture + Vertical Growth U.S. Army Psychological Operations Veteran, Trauma-informed Transdiagnostic Psychotherapy, clinical safety, and vertical belief-centered treatment

Leonard Leo Mello
Leonard “Leo” Mello

Co-Founder | Head of Digital PlatformFounding creative director on a platform later acquired in a nine-figure exit

Dr. Dean Alderucci
Dr. Dean Alderucci

Co-Founder | Head of Platform AI & IntelligenceDartmouth + Carnegie Mellon AI leader | Former senior AI advisor to Congress | 300+ U.S. patents

Anna Mendenhall
Anna Mendenhall

Co-Founder | Head of Knowledge ManagementKnowledge architecture, clinical information systems, cross-functional knowledge flow, documentation, and implementation discipline

The Bottom LineThis is not a founder searching for a team. It is the right team, assembled around a fixable problem.
$5M
12
Pre-Revenue Equity Round | Iteration Capital

Fund the Team.
Iterate Into Success.

$5 million gives an assembled Formula One team the runway to iterate INVERSELF into success.

Launch the model in real-world deliveryCapture structured data + feedbackRapidly refine the platformDeploy improvements + repeat
The model is developed. The team is assembled. The problem can be fixed. Capital funds the cycles required to test, learn and continuously grow and morph the platform around evidence, not assumptions. We will iterate ourselves into success.

This presentation is for informational purposes only and does not constitute an offer to sell or a solicitation of an offer to buy securities. Any offering will be made only through appropriate offering documents and in accordance with applicable securities laws.

The Bottom Line$5 million gives a Formula One team the runway to iterate INVERSELF into success.